{"id":295963,"date":"2019-12-08T09:09:33","date_gmt":"2019-12-08T09:09:33","guid":{"rendered":"https:\/\/interfacing.com\/ccpa-ley-de-privacidad-del-consumidor-de-california-y-gdpr\/"},"modified":"2019-12-08T09:09:33","modified_gmt":"2019-12-08T09:09:33","slug":"ccpa-ley-de-privacidad-del-consumidor-de-california-y-gdpr","status":"publish","type":"post","link":"https:\/\/interfacing.com\/es\/ccpa-ley-de-privacidad-del-consumidor-de-california-y-gdpr","title":{"rendered":"CCPA – Ley de Privacidad del Consumidor de California y GDPR"},"content":{"rendered":"[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”3.29.2″][et_pb_fullwidth_post_title meta=”off” featured_image=”off” _builder_version=”3.29.2″ title_font=”|700||on|||||” title_text_align=”center” title_text_color=”#ffffff” title_font_size=”48px” meta_text_color=”#ffffff” background_image=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/11\/banner-1.jpg” background_position=”bottom_center” custom_padding=”200px||200px||true|false”][\/et_pb_fullwidth_post_title][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” admin_label=”section” _builder_version=”3.22″ background_color=”#e0eef3″ custom_padding=”||0px|” custom_padding_tablet=”50px|0|50px|0″ custom_padding_phone=”” transparent_background=”off” padding_mobile=”off”][et_pb_row column_structure=”2_3,1_3″ _builder_version=”3.29.2″][et_pb_column type=”2_3″ _builder_version=”3.25″][et_pb_text _builder_version=”3.29.2″ text_font=”||||||||” header_3_font=”|700|||||||” background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”justified” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]\n

La confidencialidad de tus datos es tu derecho: descubre el RGPD y la CCPA<\/h3>\n

 <\/p>\n

En 2018, la Uni\u00f3n Europea public\u00f3 una actualizaci\u00f3n de su Reglamento General sobre la Protecci\u00f3n de Datos (RGPD). Esta medida ha unificado la legislaci\u00f3n sobre la confidencialidad de los datos en toda Europa, reforzando y protegiendo los datos personales y privados de todos los ciudadanos de la UE.<\/p>\n

Esta ley afecta a todas las empresas que tratan o controlan los datos de los ciudadanos de la UE, sea cual sea su ubicaci\u00f3n. Esto hace que el RGPD sea jur\u00eddicamente contraproducente para las empresas estadounidenses que tienen operaciones internacionales, sedes en el extranjero o incluso trabajadores a distancia.<\/p>\n

Con un avance r\u00e1pido de dos a\u00f1os, y a partir de enero de 2020, el Estado de California (Estados Unidos) publicar\u00e1 la Ley de Privacidad del Consumidor de California (CCPA). La CCPA proporciona a los consumidores una visi\u00f3n y un control de toda la informaci\u00f3n personal en l\u00ednea recopilada sobre ellos. Esto responde a las crecientes preocupaciones en materia de confidencialidad sobre el acceso de las empresas a los datos privados y la venta de estos datos a las grandes empresas tecnol\u00f3gicas (Facebook y Google, por ejemplo).<\/p>\n

A primera vista, parece que el CCPA y el RGPD son los mismos; est\u00e1n muy cerca. Aunque el objetivo es proteger los derechos de los ciudadanos de controlar sus datos personales, la conformidad, las sanciones, la aplicaci\u00f3n y los derechos de los consumidores son \u00e1mbitos vitales de diferenciaci\u00f3n.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.29.2″ custom_padding=”0px||||false|false”][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/11\/pp.jpg” admin_label=”Image:digital technology” _builder_version=”3.29.2″ animation_style=”slide” animation_direction=”top” animation_duration=”500ms” animation_intensity_slide=”10%” border_radii=”on|100%|100%|100%|100%” box_shadow_style=”preset4″ box_shadow_color=”#0c71c3″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”top” sticky=”off”] 
\n[\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”off|desktop” prev_background_color=”#e0eef3″ admin_label=”section” _builder_version=”3.29.2″ custom_padding=”||60px||false|false” custom_padding_tablet=”50px|0|50px|0″ top_divider_style=”slant2″ transparent_background=”off”][et_pb_row column_structure=”1_5,4_5″ padding_mobile=”off” column_padding_mobile=”on” admin_label=”row” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|||”][et_pb_column type=”1_5″ _builder_version=”3.25″][et_pb_divider color=”#ffffff” _builder_version=”3.2.2″][\/et_pb_divider][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/09\/admin-ajax-1.png” _builder_version=”3.27.2″ animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left” sticky=”off”] 
\n[\/et_pb_image][\/et_pb_column][et_pb_column type=”4_5″ _builder_version=”3.25″][et_pb_text _builder_version=”3.29.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”justified” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]\n

\n

Examinemos cuatro puntos clave que figuran a continuaci\u00f3n:<\/strong><\/em><\/h2>\n<\/blockquote>\n[\/et_pb_text][et_pb_text _builder_version=”3.29.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”justified” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]\n

Esta ley afecta a todas las empresas que tratan o controlan los datos de los ciudadanos de la UE, sea cual sea su ubicaci\u00f3n. Esto hace que el RGPD sea jur\u00eddicamente contraproducente para las empresas estadounidenses que tienen operaciones internacionales, sedes en el extranjero o incluso trabajadores a distancia.<\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”2″ padding_mobile=”off” column_padding_mobile=”on” admin_label=”row” _builder_version=”3.29.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|||”][et_pb_column type=”1_4″ _builder_version=”3.25″][et_pb_blurb title=”Conformidad” use_icon=”on” font_icon=”%%77%%” icon_color=”#ffffff” use_circle=”on” circle_color=”#002d56″ use_circle_border=”on” circle_border_color=”#002056″ _builder_version=”3.29.2″ header_font=”|700|||||||” header_text_align=”center” body_font=”Poppins|300|||||||” body_text_align=”center”]\n

El RGPD se aplica a todas las empresas que tratan datos de ciudadanos de la UE, independientemente de su ubicaci\u00f3n y tama\u00f1o. La CCPA se aplica \u00fanicamente a las empresas con sede en California que facturan m\u00e1s de 25 millones de USD o cuya principal funci\u00f3n consiste en vender informaci\u00f3n personal.<\/p>\n[\/et_pb_blurb][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/09\/arrowdown.png” align=”center” _builder_version=”3.23″ max_width=”150px” animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left” sticky=”off”] 
\n[\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″][et_pb_blurb title=”P\u00e9nalit\u00e9s” use_icon=”on” font_icon=”%%159%%” icon_color=”#ffffff” use_circle=”on” circle_color=”#002d56″ use_circle_border=”on” circle_border_color=”#002056″ _builder_version=”3.29.2″ header_font=”|700|||||||” header_text_align=”center” body_font=”Poppins|300|||||||” body_text_align=”center”]\n

Las sanciones GDPR por incumplimiento y\/o violaci\u00f3n de datos pueden alcanzar hasta el 4% del volumen de negocios mundial anual de la empresa o 20 millones de euros (seg\u00fan el importe m\u00e1s elevado). CCPA, en revanche, applique des amendes par condition de violation (jusqu’\u00e0 un maximum de 7,5 K USD par violation). Ceci n’est pas plafonn\u00e9 et il n’y a apparemment pas de sanctions en cas de non-respect. Esta infracci\u00f3n, sin embargo, s\u00f3lo se produce en el punto de infracci\u00f3n, donde el RGPD puede aplicar sanciones si se considera razonablemente que una empresa corre el riesgo de cometer una infracci\u00f3n por no comportarse de forma responsable.\n<\/p>\n[\/et_pb_blurb][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/09\/arrowdown.png” align=”center” _builder_version=”3.23″ max_width=”150px” animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left” sticky=”off”] 
\n[\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″][et_pb_blurb title=”Derechos del consumidor” use_icon=”on” font_icon=”%%259%%” icon_color=”#ffffff” use_circle=”on” circle_color=”#002d56″ use_circle_border=”on” circle_border_color=”#002056″ _builder_version=”3.29.2″ header_font=”|700|||||||” header_text_align=”center” body_font=”Poppins|300|||||||” body_text_align=”center”]\n

Ambos conceden a los consumidores el derecho a ver sus datos suprimidos o consultados. La diferencia aqu\u00ed es que el RGPD se centra en todos los datos relativos al ciudadano de la UE, mientras que la CCPA considera identificables tanto al consumidor como al hogar. En algunos casos, la ACCP reconoce \u00fanicamente los datos proporcionados por el consumidor, en contraposici\u00f3n a los datos obtenidos o adquiridos por terceros. <\/p>\n[\/et_pb_blurb][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/09\/arrowdown.png” align=”center” _builder_version=”3.23″ max_width=”150px” animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left” sticky=”off”] 
\n[\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″][et_pb_blurb title=”Puesta en marcha” use_icon=”on” font_icon=”%%138%%” icon_color=”#ffffff” use_circle=”on” circle_color=”#002d56″ use_circle_border=”on” circle_border_color=”#002056″ _builder_version=”3.29.2″ header_font=”|700|||||||” header_text_align=”center” body_font=”Poppins|300|||||||” body_text_align=”center”]\n

Aunque la CCPA no sea tan completa como el RGPD (v\u00e9ase la conformidad m\u00e1s abajo), se trata de una primera etapa en el proceso de protecci\u00f3n de los datos de los consumidores privados. D’autres \u00c9tats devraient suivre.<\/p>\n[\/et_pb_blurb][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/09\/arrowdown.png” align=”center” _builder_version=”3.23″ max_width=”150px” animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left” sticky=”off”] 
\n[\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.29.2″][et_pb_column type=”4_4″ _builder_version=”3.29.2″][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/10\/table.jpg” align=”center” _builder_version=”3.29.2″ width=”100%”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”off|desktop” admin_label=”section” _builder_version=”3.29.2″ background_color=”#f1f1f1″ custom_padding=”60px||30px||false|false” custom_padding_tablet=”50px|0|50px|0″ transparent_background=”off”][et_pb_row column_structure=”1_5,4_5″ padding_mobile=”off” column_padding_mobile=”on” admin_label=”row” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|||”][et_pb_column type=”1_5″ _builder_version=”3.25″][et_pb_image src=”https:\/\/www.interfacing.com\/wp-content\/uploads\/2019\/09\/admin-ajax-1.png” _builder_version=”3.23″ animation_style=”slide” animation_direction=”left” animation_duration=”500ms” animation_intensity_slide=”10%” use_border_color=”off” border_color=”#ffffff” border_style=”solid” animation=”left” sticky=”off”] 
\n[\/et_pb_image][\/et_pb_column][et_pb_column type=”4_5″ _builder_version=”3.25″][et_pb_text _builder_version=”3.29.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”justified” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]\n

\n

En conclusi\u00f3n<\/strong><\/em><\/h2>\n

La buena noticia es que las dos leyes se aplican a la criptaci\u00f3n de datos, lo que subraya a\u00fan m\u00e1s la importancia de la protecci\u00f3n de la vida privada como elemento importante para las empresas. Si los datos violados son criptados, ello conlleva un nivel de protecci\u00f3n frente a los accesos no autorizados utilizados y conlleva una reducci\u00f3n de la responsabilidad por defecto.\n<\/p><\/blockquote>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

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